In London billboards with Muhammed Malik’s picture and the amusing tagline, “Save me from an arranged marriage”, have turned heads. Women24 reports that while the hashtag #FindMalikaWife seems like a joke, the 29-year-old entrepreneur insists that it is not. Muhammed says he is not against arranged marriages, explaining that “arranged marriages have a place and tradition in many Islamic cultures,” and “there are many studies that show that arranged marriages have many advantages”. He just says he wants to try and find someone on his own first.